As a startup, your website is often the first impression potential customers and investors will have of your business.Â
It’s crucial to articulate a clear value proposition that immediately communicates what you offer and why it matters.
#value proposition
Stand Out and Get Noticed
Your value proposition should succinctly explain how your product or service solves a problem, the specific benefits it provides, and why it’s better than the alternatives.Â
ONE COAT – FENCE LIFE
Does exactly what it says on the tin.
having clear prop on your website MATTERS.
How long to make an impact?
7-8 seconds
who you are
what you do
the problem you're solving
"People don't like being sold to, but they do want to buy "
Simplified.
#3 frameworks
01.
Start from the value you’re giving the customer.Â
Customers don’t care about you, they care about how you help them with their jobs to be done. Start with what you are helping them do.Â
SELL THE HOLE, AND NOT THE DRILL.
02.
Talk to your customers, do the research, don’t assume.Â
The deeper you get into your customers’ lives, the deeper you understand the specifics of what you are solving them. start with talking to them.Â
03.
Start from what makes you uniquely you – your values.Â
Not just the what or the why, but how. Your values are what make you unique. Maybe how you do things connects to your customers in a distinct way.Â
the SOLUTION.
BY studying the best PLAYERS in the industry
Startups often find it tricky to communicate a clear message that is understandable to customers, investors, and a broader audience.Â
I have mastered the art of delivering clear and objective messages that resonate with all stakeholders. Fun to read, and easy structure to follow.
Don’t hesitate, ask for help
Here’s the deal: you should connect with me if you want to work with someone who knows what they’re doing and won’t waste your time with unrealistic promises about your options.
I'm DIRECT. I won’t waste your time.
I’m here to do the job and deliver best-in-class service. So I’ll only take your project if I believe we can achieve great results.
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